DisclosureMailFit compares email marketing tools using their official pricing and feature data, updated automatically. We may earn a commission from links on this page, which doesn't affect how tools are ranked.
MailFit
MailFit/ Agencies

Best email marketing software for Agencies2026

Last updated

Agencies run email for multiple clients at once, so they need solid automation, contact management, and pricing that holds up across several accounts and larger lists. We compared platforms on automation depth, multi-account and client management, and how billing scales as contacts grow.

Top of the list

ActiveCampaign

from $19/mo

Stands out for marketing automation with unlimited actions (plus+). Best for small-business, ecommerce, agencies.

Read the full review →

The shortlist

  1. 01ActiveCampaignfrom $19/mo
  2. 02GetResponsefrom $19/mo
  3. 03Brevofrom $9/mo
  4. 04MailerLitefrom $12/mo

Side-by-side comparison

ToolStarting priceFree tierKey featuresBest for
ActiveCampaign$19/moNo
  • Marketing automation with unlimited actions (Plus+)
  • Active Intelligence AI
  • Drag-and-drop email designer
small-business, ecommerce, agenciesVisit
GetResponse$19/moYes
  • Email marketing with unlimited monthly sends
  • Marketing automation workflows
  • Website & landing page builder
small-business, course-sellers, ecommerceVisit
Brevo$9/moYes
  • Volume-based pricing (charged by emails sent, not contacts)
  • Email + SMS + WhatsApp campaigns
  • Marketing automation (Business plan)
small-business, ecommerce, large-lists-low-volumeVisit
MailerLite$12/moYes
  • Drag-and-drop & visual automation builder
  • Website and landing page builder
  • Digital product sales
creators, small-business, ecommerceVisit

Scroll the table sideways on small screens. Prices are starting list prices and scale with list size.

How each tool fits agencies

ActiveCampaign

Full review →
Best for
Agencies that need deep automation and a built-in CRM, since Plus and above offer unlimited automation actions and 1,000+ integrations across a single account.
Not ideal for
Agencies on a tight budget who need multiple users, since the Starter plan allows only 1 user and higher-tier prices are not publicly listed.

GetResponse

Full review →
Best for
Agencies managing ecommerce clients, since the Marketer plan includes unlimited automation workflows and abandoned cart recovery at a listed price of $59/month.
Not ideal for
Agencies that need a dedicated agency or multi-client account structure, as no agency-specific plan is listed in the available data.

Brevo

Full review →
Best for
Agencies with large contact lists but moderate send volumes, since pricing is based on emails sent rather than contacts stored, which can lower costs for that usage pattern.
Not ideal for
Agencies that need marketing automation on lower-cost plans, since automation is only available on the Business plan, whose price is not publicly listed.

MailerLite

Full review →
Best for
Smaller agencies that need unlimited seats without custom pricing, since the Power plan at $25/month includes unlimited seats and unlimited emails.
Not ideal for
Agencies managing high-volume campaigns for many clients, since the free tier caps out at 250 subscribers and the platform is listed as best suited to creators and small businesses rather than agencies.

Data sources

methodology →

Pricing for each tool is taken from its official pricing page and refreshed automatically. Always confirm the current price on the vendor's site before signing up — pricing changes often.